Current Trends in Logistics and Supply Chain Management

Are you engaged in the logistic industry? Well, you must have noticed how digitization has made an advancement in this field. The application of cutting-edge technology has made easy storage of a huge volume of data in a completely hassle-free manner. You can see its effect on logistics and supply chain management as a massive application of advanced technologies is done here too. Here you must be interested to know the recent trends in Logistics and Supply Chain Management. 

• You will notice the massive use of artificial intelligence in the logistic industry. This technology is widely being used in different aspects of supply chain management such as route planning, demand planning, delivery of goods, etc. So, by implementing artificial intelligence, you will notice a radical simplification in work. 
• Another trend that is found highly beneficial in logistic companies is digital twins. You can use this technology to collect data for both relating to products and packaging. You can make use of digital twins in a warehouse for the implementation of a better system.
• Customers in recent days always want to get real-time data. Hence, every owner of a logistic company should implement real-time data along with supply chain visibility. Data will include details namely traffic patterns, weather reports, conditions of road and port, etc. 
• In 2020 logistic companies are using new data standards that will help a lot in arranging data properly.  Recently you can notice a huge use of Applications & Softwares for businesses such as robotics and automation in the logistic industry. Robotics helps in speed-up the tasks of loading and unloading goods. Drones are a great example of an application of robotics in this industry. 
• Presently, logistic companies are also paying attention to sustainability. Like other industries, logistics is also using technologies that will make less impact on the environment. As a result, you can notice immense use of cargo vehicle runs on electricity, etc. 

Logistics companies which are having fully integrated supply chains reported witnessing 20% more efficiency when compared to those without any integration. So, what’s your take on the topic? Do you wish to welcome the latest trend in logistics and supply chain or will prefer to go with the old? Well, if you are looking for suggestions from experts to decide if the implementation of the trends will be useful for your business or not.

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What Is the Purpose of Customer Relationship Management?

Business owners are aware that the success of a business entirely depends on the quality of the product and services they offer and the level of satisfaction customers experienced. Whether it is existing or new, you should follow the right policy to keep your consumers satisfied even after purchase. This theory leads to the introduction of the concept of customer relationship management. 

At present many companies try to implement and follow well-defined and planned policies to maintain a good rapport with the customers. Business owners know that a business can gain more profit only with satisfied customers who place repeated orders with them. Technical advancement has also made it easy to improve the relationship with the end-users. 

Customer relationship management or CRM in short can be defined as the process for managing interactions with existing in addition to prospective customers. You can call it as a different approache that offer scope to a company to check and analyze the interactions it had with the past, latest, and potential customers.

Let’s take look at the benefits and purposes of CRM. 

• Enhanced arrangement of information: - You can provide customers the best service with a well-arranged database. Here is the necessity of a CRM system. The system will make sure to organize data with utmost security for your expediency.  
• Data security: Your employees will communicate with the consumers and will save all details. But, you will face a problem if suddenly your staff leave the job. Implementing CRM technology will keep the data of your customers secured and you can contact them at any time. 
• Better customer assistance: Customers want better support from the company even after their purchase. No company should keep a customer unsatisfied. If any of them is disgruntled with your service, it can damage the goodwill of your business. CRM can give you the required assistance in improving the relationship with customers.  
• Automated service: With the implementation of a CRM system you will notice improve operational efficiency in your business. This system will reduce lots of paper works. This automated technology will save immense time and enhance the efficiency of staff in the organization. 
• Better teamwork:- Reduction in lots of paperwork and integrated data security help in better teamwork. You will notice enhanced coordination between the staff and consumers. Better co-ordination will make every department of your business more assimilated. This instance will keep your customer happy and help in growing better. 
• Enhanced analysis:- Once you establish CRM technology in your business, you will notice an enhanced reporting system in your business. You will be able to make better analysis on various metrics. This technology preserves data in a safe place from where you can avail the necessary data any time you want. This easy access to the entire data helps you in carrying on the required analysis. 

Well, you can understand that by implementing CRM technology you can 

• Get new customers
• Retain old clients
• Offer better service to both existing and new clients
• Easily identify high-rated customers
• Maintain better follow-up process
• Identify problems early and can take necessary measures
• Easily track clients

Hence, you can understand how the introduction of the CRM system is important for a business. The next thing that will pop up in your mind is how to implement CRM for your business. Well, there are some top-notch companies with years of experience in the industry which can assist you in implementing CRM. We will recommend the name of Worxpertise. You can connect with the experts of the company and seek assistance on the implementation of a CRM system for your business.

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How to Select a Best B2B Platform For Small and Medium Enterprises

You must have noticed that the trend in marketing has changed in recent times. All thanks to the various technological developments which made it possible. Today small and medium enterprises are showing more interest in establishing an online presence using B2B platforms. This new development helps businesses to promote their products globally. B2B marketing is having a group of challenges. The challenges are different from the ones we get to see for B2C companies.

Are you interested to know more about it to expand your business? Then at first, you should know about the available B2B platforms. Let’s check some popular B2B platforms those are quite popular in recent days. 

• Opencart: This platform is already popular as a reputed B2C marketplace. Now, it is offering solutions for making B2B marketing. You will be glad to know that it has a free version. It is available with add-ons that are needed to be upgraded by installing technical know-how. Key advantages include: It is Easy to Use, excellent for Small Businesses, and Strong Community.
• Shopify: This is another dedicated B2B platform that has already become extremely popular among many world-famous brands. This platform offers excellent customer support and interface. More than 1 million online shops are launched using this B2B platform. But, to use this platform, you need to invest a bit more compared to other platforms.
• Magento: Along with B2C, Magento offers excellent support for B2B operations. This platform has become extremely popular due to excellent customer support, low maintenance, and affordable price. It offers excellent support in areas like inventory, customer relations, etc. 
• Pepperi: Pepperi is going to be good support whenever you are planning to expand your business online. It is available with an excellent integration facility. 
• Prestashop: This B2B platform is available with a high level of customization. With this platform, it is possible to enjoy an array of e-commerce themes. The services are easily affordable and also available with excellent functionality. 
• Insitecommerce: Manufacturers and distributors can get excellent support from these B2B platforms. Customers will get the scope to understand in detail about your product. It will give you more opportunities to do more business.

Well, above are some of the popular B2B platforms that offer excellent support to both buyers as well as sellers. Apart from them, there are various other platforms ready to provide the best support to small businesses. If you are looking for assistance to take advantage of any of the B2B platforms, or know about logistics management then connect with the experts of Worxpertise. 

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